Upsize Economics & Marketing introduction video
This video is a corporate introduction for Upsize Economics & Marketing, built around the idea of showing the scale of the work they do before explaining it. Instead of opening with a talking head or a long company statement, the piece starts with aerial views of the city and moves through different locations, buildings, and business districts.
As the footage changes, the video introduces the different areas Upsize works in, including new capital investments, economic development marketing, strategic planning, and talent recruitment. The visuals give those services a sense of place, connecting the company’s work to the businesses, communities, and cities it helps develop.
Framelink Media edited the footage into a short, polished corporate piece with a strong visual rhythm. Large on-screen titles make each service easy to understand while the aerial and city footage keeps the video moving. The Upsize branding is carried throughout the piece, with the orange logo and clean white typography giving the video a consistent identity from beginning to end.
The ending brings everything back to the company, leaving viewers with Upsize’s contact information and website rather than trying to explain every service in detail.
Upsize Economics & Marketing helps businesses and communities approach economic development, growth, planning, marketing, and talent-related challenges. This video gives them a simple way to introduce that work to potential clients and partners while presenting the company as part of the larger business community it serves.
