Industrial warehouses for lease

This is a vertical listing piece for industrial warehouse space, shot from the air and captioned in the first frame. The audience for a commercial lease is small and specific, so the piece says what it is immediately rather than building to it.

Framelink Media put the caption in the lower third over the road rather than over the roofs, which is the part of the frame a viewer is actually reading for scale and condition.

The altitude is the decision that matters. High enough to show how many units there are and how they connect to the road, low enough that the roofs are still a surface rather than a pattern.

The grade was kept flat and honest. A commercial listing graded warm reads as a sales pitch, and the people who lease this kind of space are looking for the condition of a roof rather than a mood.